Meta and Apple, meanwhile, are collaborating on a new Muse AI model that will run locally on Mac computers and will allow customers to use Muse Spark for coding, video analysis, and other agentic tasks.
—
John Kell,
Fortune,
21 Oct. 2026
His comments came as the MIA Market in Rome kicked off with a panel on European producers collaborating in an EU-wide audiovisual policy amid a global business upended by consolidation and acquisitions of European companies by American rivals.
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